The Sephora’s Sephoria Virtual Event has been revealed for 2021. Previously held in 2018 and 2019, as a live ticketed event, and is Sephora’s biggest beauty event of the year.
Due to the restrictions thanks to the global crisis, instead of the event being cancelled entirely, like last year, the event is back, and this time it’s going digital!
Described as being the place to meet your beauty icons, learn about the newest product, enjoy incredible swag and more, and there’s no travel needed, as you can enjoy the experience in the comfort of your own home.
This year, the Sephora’s Sephoria Virtual Event will be available to clients virtually through a 3D, gaming-like environment. There will be an entire virtual house to explore – filled with brand content, special tutorials, games, and surprises.
The Sephora’s Sephoria Virtual Event 2021 is going to have three different types of ticket; Free, Experience Kit #1 and Experience Kit #2, and each ticket type offers different benefits and perks.
Free Ticket
- Discover exclusive products and brands within an exciting virtual 3D environment
- Interact with some of our most loved brands, beauty icon pop-ins, plus other surprise guests!
- Explore Sephora’s values and inclusive approach to beauty
- Play virtual games with chances to win Sephora swag
- Enjoy energetic workouts powered by obé Fitness
- Find your perfect fit in ThirdLove’s virtual fitting room
- Take selfies in virtual photo booths, and more
Experience Kit #1 $40
- Access to all SEPHORiA: Virtual House of Beauty content
- SEPHORiA: Virtual House of Beauty Experience Kit mailed to your home*
- Kit #1 includes: Full-size products from: Danessa Myricks Beauty, The INKEY List, Rare Beauty by Selena Gomez, amika
- Travel-size products from: Dr. Dennis Gross Skincare, ILIA, Briogeo, Biossance
- SEPHORiA surprise sample bag
- SEPHORiA Swag
Experience Kit #2 $40
- Access to all SEPHORiA: Virtual House of Beauty content
- SEPHORiA: Virtual House of Beauty Experience Kit mailed to your home*
- Kit #2 includes: Full-size products from: FENTY BEAUTY by Rihanna, Tatcha, Saie, ITEM Beauty, Selfless by Hyram
- Travel-size products from: MILK MAKEUP, dae, BREAD BEAUTY SUPPLY
- SEPHORiA surprise sample bag
- SEPHORiA Swag
The Sephora’s Sephoria Virtual Event 2021 is also going to be featuring some amazing special guests too, to make the event even more fun;
- Hector Espinal
- Danessa Myricks
- Patrick Ta
- Jackie Aina
- Helen Phillips
- Shani Darden
- Myiesha Sewell
- Melinda Soares
- David Razzano
- Hyram Yarbo
- Jonathon Van Ness
If you’d like to find out more about the Sephora’s Sephoria Virtual Event 2021, and see the brand participants taking part, you can head to the Sephoria Sephoria website right here.
All images belong to Sephora.
Thank you so much @SnoopyCoupon for the heads-up on the event!
Hi, my name is Gemma, and I’m the owner of MakeupMuddle.com. I’m a true beauty obsessive, and love writing about anything to do with beauty – I have been a beauty writer since 2012.
As well as owning Makeup Muddle, I also own GemmaEtc.com, and love sharing my thoughts and feelings about the greatest (and not so great) beauty products!