Today, NYX has launched two brand new products as part of their Summer 2023 collection. The NYX Cosmetics Face Freezie Cooling Primer + Moisturizer is one of those two new launches, and the other is the NYX Cosmetics Face Freezie Reusable Cooling Undereye Patches. If you’d like to find out all about the latest NYX primer, keep on reading…
NYX Cosmetics Face Freezie Cooling Primer + Moisturizer
Say hello to the next big thing in makeup prep care, Face Freezie: Cooling Primer + Moisturizer in one! Featuring 10-IN-1 BENEFITS: preps, evens, smooths, minimizes pores, tightens, hydrates, sculpts, softens, calms & revitalizes skin. Infused with Snow Mushroom & Niacinamide for all day hydration & makeup ready skin! Artificial colorants free, fragrance free, menthol free & silicone-free. Vegan & cruelty free.“
The NYX Cosmetics Face Freezie Cooling Primer + Moisturizer is $20, and contains 50ml / 1.69 fl. oz of product, and is a brand new makeup primer and moisturizer all-in-one, and it claims to offer ten different benefits for the skin;
- Preps
- Evens
- Smooths
- Minimizes Pores
- Tightens
- Hydrates
- Sculpts
- Softens
- Calms
- Revitalizes
This 10-in-1 face primer and moisturizer hybrid is housed within a blue plastic jar, and appears to be a clear jelly, which can be applied both morning and night, to clean and dry skin. You can wear it alone for a dewy fresh face finish, or underneath your foundation or makeup.
Ingredients
Aqua / water / eau • glycerin • butylene glycol • sodium acrylates crosspolymer-2 • pentylene glycol • xylitol • methylpropanediol • niacinamide • solanum melongena fruit extract / eggplant fruit extract • corallina officinalis extract • coccinia indica fruit extract • curcuma longa root extract • aloe barbadensis flower extract • melia azadirachta flower extract • melia azadirachta leaf extract • tremella fuciformis extract / mushroom extract • ocimum sanctum leaf extract • methyl diisopropyl propionamide • ammonium acryloyldimethyltaurate/vp copolymer • hydroxyethyl acrylate/sodium acryloyldimethyl taurate copolymer • t-butyl alcohol • ethylhexylglycerin • phenoxyethanol
The NYX Cosmetics Face Freezie Cooling Primer + Moisturizer is very different for NYX as a brand, and after their The Marshmellow Primer went viral on TikTok back in 2020, I imagine the brand is hoping the same will happen for this new launch too. If you’d like to check out the latest NYX primer, it’s available right now.
All images belong to NYX.

Hi, my name is Gemma, and I’m the owner of MakeupMuddle.com. I’m a true beauty obsessive, and love writing about anything to do with beauty – I have been a beauty writer since 2012.
As well as owning Makeup Muddle, I also own GemmaEtc.com, and love sharing my thoughts and feelings about the greatest (and not so great) beauty products!