Everyone is going to be launching their Pride collections this week, and the Morphe x Todrick Live With Love Pride Collection has been revealed as being the latest collection from Morphe.
Morphe did a Pride collection in 2019 which generated $436,000 worth of donations, and their 2020 collection generated $459,000, and I have no doubt that this year’s collection will smash both of those! If you’d like to find out more, keep on reading…
For the 2019 Morphe Pride collection, they teamed up with The Trevor Project, and their 2020 Pride collection was in collaboration with GLSEN.
The Morphe x Todrick Live With Love Pride Collection is once again in collaboration with The Trevor Project, and it’s even more special this year, as this collection has been created with Todrick Hall, and there’s an amazing video that’s been created to promote the collection which was created by Todrick.
There are many brands launching rainbow themed launches right now, and many of them are from brands where there’s no charitable donation made, and it’s being called ‘rainbow capitalism’. However, Morphe have said the following;
“100% of net proceeds from this palette will be donated to @trevorproject* to help fund 24/7 crisis intervention services for LGBTQI+ youth.
*donation of 100% of net proceeds, a minimum of US $200,000 will be made to The Trevor Project from sales of the 2021 PRIDE Live with Love Collection, while supplies last.“
The Morphe x Todrick Live With Love Pride Collection features a beautiful 25 pan palette with every colour from the rainbow and more, with a mix of finishes, and it does look very beautiful.
I love that there’s some more unique shades like an olive green matte, and some stunning jewel toned shimmers. It’s a unique twist on a rainbow palette, and it looks unique to their past rainbow-inspired palettes.
All of the names in the palette are positive, inspirational words and sayings, and the palette has cardboard packaging like all of their 25 pan palettes, with a mirror inside the lid.
In addition to the palette, the Morphe x Todrick Live With Love Pride Collection also includes a white handheld mirror with Live With Love written on the back in rainbow font. I don’t recall Morphe ever launching a handheld mirror in a collection before, and it’s a cute addition to the collection.
Lastly, the collection also includes the Morphe Live With Love 6 Piece Brush Set, which features six eye brushes, each of which have translucent colourful acrylic handles, and there’s a red, orange, yellow, green, blue and purple handled brush.