Mario Dedivanovic is one of the most successful makeup artists in the industry, and he’s just announced his very own brand; Makeup by Mario. 2020 has seen the launch of tonnes of new influencer and celebrity brands, and most of them have been underwhelming (hello Patrick Starrr), but they launch of Makeup by Mario is definitely more exciting.
Makeup By Mario Brand Launch
Mario is best known for being Kim Kardashian’s makeup artist, and has created so many iconic looks over the years. Kim collaborated with Mario for a collection under her own brand; KKW Beauty, and Mario also once collaborated with ABH to make a palette.
Both collaborations were an instant sell out, so it’s absolutely guaranteed that the Makeup By Mario Collection will sell out extremely quickly.
So far, we have the launch date of the 1st of October and it’s been revealed that Makeup by Mario is the brand name for his beauty brand, but there’s going to be different collections too;
- Makeup By Mario
- Tools By Mario
- Pro By Mario
- Eyes By Mario
- Face By Mario
- Lashes By Mario
- Lips By Mario
So far, there’s been a video showing some of the products in production. It shows some small eyeshadow palettes, which have white plastic casing and matte monochrome cardboard boxes.
The whole Makeup By Mario brand will have a monochrome colour scheme, which ties in well to Mario’s aesthetic, as he shares a lot of black and white photography on his Instagram page.
There's now been a list shared of the names of the products Mario is going to be launching;
Metal Manipulator – a waterproofing mixing medium $14
Master Mattes Liquid Liner – no makeup collection would be complete without a liquid eyeliner.
Master Mattes Eyeshadow Palette – $48 twelve pan matte eyeshadow palette which perform like ‘foundation' for the eyes
Master Metals Eyeshadow Palette – $48 made to be ‘destroyed', tucked below these glittering gold, silver, copper, bronze, and rose gold colors is a removable tray made for scraping the pigments into. There you can add a couple of drops of the Metal Manipulator (a waterproofing mixing medium sold separately for $14) and whip up your own molten metal liquid shadow or liner.
Master Pigment Pro Pencil – available in the blackest of blacks and an earthy brown, with an angled liner brush on the other end.
Master Eyes Prep & Set – compact with two concealer shades and a powder which sets your eyeshadow base
Master Secret Glow – non-sticky, translucent balm for adding glow to the skin.
Master Crystal Reflector – sheer, bouncy powder highlighters
Oil-Free Biodegradable Makeup Wipes $15
It is now official that all of the Makeup By Mario products will be exclusive to Sephora, but there is already a website, with a coming soon message, so maybe there will be some products on the website too. However, I’ll be sure to update this page should any more information be revealed.