L’Oreal has launched a brand new collection of matte blushers for summer. The L’Oreal Infallible 24H Fresh Wear Soft Matte Blushers are the latest addition to the L’Oreal Infallible Collection.
If you’d like to find out more about these new powder blushers, within the L’Oreal Infallible Fresh Wear range, keep on reading…
L’Oreal Infallible 24H Fresh Wear Soft Matte Blushers
“Demand more from your longwear with L’Oreal’s Infallible 24H Fresh Wear Soft Matte Blush. This lightweight powder gives a bold pop of color that feels weightless for up to 24H. Blush boldly, Be Infallible.“
The L’Oreal Infallible 24H Fresh Wear Soft Matte Blushers last for up to 24 hours of wear time, and the blushers have been formulated to be transfer-resistant, water-resistant, heat resistant and sweat resistant.
You rarely see those kinds of claims for powder blushers. Usually, you’d see water-resistant claims for cheek tints, so it’s intriguing that these powder blushers claim to be so long lasting, and resistant to transfer, water, heat and sweat all-in-one.
Key Benefits
- The Infallible powder you love in a blush
- Lightweight formula with buildable coverage applies smoothly & does not clog pores
- 24H longwear color that is heat-proof, waterproof, transfer-proof & humidity-proof
- Use to simply give a healthy look or to add contour and dimension to your complexion
- Brings a variety of skin tones to life
L’Oreal claims their L’Oreal Infallible Powder you love, is now available in a blusher formula. The L’Oreal Infallible Fresh Wear Powder launched in 2020, and it went viral on TikTok, and now they’ve created a blusher with the same long-lasting formula.
The L’Oreal Infallible 24H Fresh Wear Soft Matte Blushers are $15.99 each for 9g / 0.31 oz. of product, and are available in the following four shades;
- 05 Fearless Coral
- 10 Confident Pink
- 15 Legendary Berry
- 20 Daring Rosewood
I think $15.99 is expensive for a powder blush, as the matching L’Oreal Infallible 24H Fresh Wear Foundation In A Powder is also $15.99, so it’s kinda crazy that a blusher would be the same price as a foundation?
I like that L’Oreal has created some really bold and vibrant shades for this new blusher formula. Legendary Berry and Daring Rosewood would look amazing on deeper skintones, and all four shades are available right now.
All images belong to L’Oreal.

Hi, my name is Gemma, and I’m the owner of MakeupMuddle.com. I’m a true beauty obsessive, and love writing about anything to do with beauty – I have been a beauty writer since 2012.
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