If you’re a regular reader of my blog/s, you’ll know how much I love cream blush, so when the KVD Beauty ModCon Liquid Gel Blush collection launched, I knew I had to try at least of the shades.
The new blush collection was debuted by Lizzo as part of her birthday celebrations, and her skin looked so radiant and dewy, I couldn’t wait to give them a try.
BUY HERE: ULTA / KVD Vegan Beauty / Sephora
KVD Beauty ModCon Liquid Gel Blush
“A lightweight, long-wear liquid-gel blush for a modern gelly skin glow: hydrated and dewy with a punch of color. Plus, it won’t move foundation.
ModCon’s 4 high-pigment shades melt on easily and feel like a second skin. Build this translucent, shimmer-free blush up without highlighting texture, or getting streaky, tacky or patchy. A little goes a long way. The innovative formula helps keep skin looking hydrated, bright and smooth.“
Key Benefits
- BLUSH BREAKTHROUGH: Lightweight, long-wear liquid-gel blush for a modern, dewy, gelly skin glow.
- GELLY SKIN GLOW? Yep. Hydrated + dewy with a punch of color. The Vegan Gelly System helps it last all day.
- A LITTLE GOES A LONG WAY: Create freeform looks by building it up without moving your foundation or highlighting texture.
- FRESH + FAST: Melts on easily for a translucent, shimmer-free glow that won’t get streaky, tacky or patchy. Skin looks hydrated, bright and smooth.
- MODERN CONTOUR: Innovative formulas to instantly add depth + dimension to your face.
The KVD Beauty ModCon Liquid Gel Blush is available in just four shades. Compared to many of the KVD Beauty products, they typically have impressive shade ranges, but four shades is really limited, and I so hope they extend the shade range as it’s not the most inclusive blusher shade range.
The KVD Beauty ModCon Liquid Gel Blush is £22 / $26 and contains 12ml / 0.4 fl. oz of product within a clear plastic tube, with a black striped design.
The tube has a strange elongated nozzle, but I think it’s because there’s a valve within the nozzle, as the blusher has such a thin, viscous consistency, it would just spill out of the tube, but it’s easy to use and functional.
From the four shades on offer, I chose the shade Luminairy, which KVD Beauty describe as being a peachy beige, but as you can see from the swatches above, there’s no beige whatsoever. It’s more of a peachy rose than it is beige, but it’s still a stunning shade.
The formula is surprisingly sheer, which I imagine is down to the ‘gel’ based formula. Even though the KVD Beauty ModCon Liquid Gel Blush is a gel-based blush, it’s not sticky or tacky once it’s dried down.
It gives a lovely glossy glow to the skin, and it’s very subtle, as shown in the swatches above. I really like sheerer blushes, but it might disappoint some as it might now show up on some skintones.
I don’t find it to be buildable, but I do like the subtle effect, and I’m excited that there’s a range of KVD Beauty ModCon Liquid Gel Contour shades which have just launched, as I like the formula of the blush so much.
BUY HERE: ULTA / KVD Vegan Beauty / Sephora
All images belong to me.

Hi, my name is Gemma, and I’m the owner of MakeupMuddle.com. I’m a true beauty obsessive, and love writing about anything to do with beauty – I have been a beauty writer since 2012.
As well as owning Makeup Muddle, I also own GemmaEtc.com, and love sharing my thoughts and feelings about the greatest (and not so great) beauty products!