Jeffree Star is full of surprises, and the Jeffree Star x Marcelo Cantu NFT Collection has just been announced on his Instagram video post, which has already amassed 230,000 views in less than 15 minutes.
In the last week, we saw Jeffree shave all of his blonde hair off, and dye his shaved head neon pink, and now we know why… it was to promote the Jeffree Star x Marcelo Cantu NFT Collection.
Jeffree Star x Marcelo Cantu NFT Collection
Right now, Jeffree hasn’t revealed any specific details about this collection. Jeffree has made a few Instagram Stories in the last week or so alluding to multiple announcements and launches coming our way, including his possible mascara launch.
The Jeffree Star x Marcelo Cantu NFT Collection is unlike anything Jeffree has done before, especially as it’s not a physical collection.
It’s all digital, or that’s what it looks like right now, although it wouldn’t surprise me if there’s a full Jeffree Star Cosmetics makeup collection themed around NFT and this doll aesthetic.
Whilst the Jeffree Star x Marcelo Cantu NFT Collection is nothing like Jeffree’s usual launches as part of his Jeffree Star Cosmetics brand, as he’s one of the biggest beauty influencers, I felt like it was only right I featured the collaboration.
I’ll update this post whenever more information on the Jeffree Star x Marcelo Cantu NFT Collection has been revealed, but it’s exciting to see something so unique yet slightly strange at the same time!