Iconic London are on a roll with new launches right now, with the Iconic London Underglow Blurring Primer being the latest product for the brand to drop. We’ve seen the launch of the Iconic London Super Smoother Blurring Skin Tint, Iconic London Desk To Dance Eyeshadow Palette and Iconic London Prep-Set-Tan Tanning Mists in the last few weeks.
Iconic London Underglow Blurring Primer
“Get ready to take your skin to dreamy new heights with our brand-new – and already ICONIC – Underglow Blurring Primer. A completely unique skincare-makeup hybrid formula, that not only helps to enrich and protect your complexion with kind-to-skin ingredients (including a natural-derived blue-light protector).“
The Iconic London Underglow Blurring Primer is designed to help your makeup apply like a dream, helping it to last all day long, with an ultra-soft, fresh-faced, just-applied finish.
Iconic London describe the primer as being so much more than a makeup primer. With the formula helping to prime, prep, minimise the appearance of pores, and helping to blur away imperfections. Leaving your skin looking flawless, refreshed and perfected, ready for the next step in your makeup routine.
Our makeup primer instantly melts and blends all over the skin, creating the perfect, flawless-looking canvas for your makeup. It instantly refreshes your skin – thanks to a cocktail of skincare ingredients that work to help hydrate, nourish and protect.
Pores appear instantly blurred, skin looks smoothed and excess shine is under control. It perfects your skin, reduces the appearance of texture, and nixes areas of excess shine without dulling your ICONIC glow.
The Iconic London Underglow Blurring Primer has been blended with ultra-delicate champagne pearls, to impart a seriously dreamy luminosity and a demi-matte finish. Thus, allowing skin to glow-from-within, with a soft, ‘candlelit’ glow.
Hi, my name is Gemma, and I’m the owner of MakeupMuddle.com. I’m a true beauty obsessive, and love writing about anything to do with beauty – I have been a beauty writer since 2012.
As well as owning Makeup Muddle, I also own GemmaEtc.com, and love sharing my thoughts and feelings about the greatest (and not so great) beauty products!