Revolution takes the award for the most random launch of 2021 so far with the I Heart Revolution Cookie Shadow Palette Collection. The brand launched two squidgy burger shaped palettes last year which were random enough, but these squidgy cookie palettes are even more peculiar.
BUY HERE: Revolution UK / Revolution US / ULTA
I Heart Revolution Cookie Shadow Palette Collection
It looks as if Revolution are trying to tap into the whole Glamlite food themed trend with these new food shaped palettes. I Heart Revolution was made famous for their iconic chocolate bar palettes, and I miss the days when they’d launch amazing chocolate bar palettes that rivalled high end palettes.
It feels as if they’ve ditched their amazing chocolate palettes, and instead are going for gimmicky launches instead. Some of my all time favourite eyeshadow palettes are I Heart Revolution Chocolate Bar Palettes, and I’d really wish they’d go back to making those and their amazing baked highlighters.
Give us a smooth centres chocolate bar filled with foiled shades, or a truffle themed palette with velvet mattes. Or a sorbet collection of pastels and muted neons, ah the possibilities are endless.
The I Heart Revolution Cookie Shadow Palette Collection features four cookie themed palettes, with 3D squishy packaging just like those burger palettes. They genuinely look like squeaky dog toys, and I can’t imagine anyone over the age of 20 wanting one in their makeup bag, especially as they’re so bulky thanks to the 3D packaging.
Each of the four new palettes are £6.99 each, so they’re nice and affordable, featuring eight shades in segments, and one larger shadow pan in the centre. The squidgy compacts all feature mirrors and let’s take a look at all four on offer;
Chocolate Chip Cookie
Red Velvet Cookie
Triple Chocolate Cookie
Birthday Cake Cookie
”Cookies are always a good idea… so fill your jar up with I Heart Revolution Cookie Collection! Each cookie is packed full of 9 super sweet matte and shimmery eyeshadow shades for high payoff pigments in every bit, ready to create your delicious eye looks. Plus get some sweet, soft and gooey satisfaction with the 3D squishy palette packaging, all wrapped up in a super cute cookie bag! MMMMM Cookie!”
So that’s the new I Heart Revolution Cookie Shadow Palette collection. It’s not a collection I’d ever be tempted to try, but if you’ve always wanted a chunky squidgy faux cookie palette, the I Heart Revolution Cookie Shadow Palette Collection is available right now.
BUY HERE: Revolution UK / Revolution US / ULTA
All images belong to Revolution.

Hi, my name is Gemma, and I’m the owner of MakeupMuddle.com. I’m a true beauty obsessive, and love writing about anything to do with beauty – I have been a beauty writer since 2012.
As well as owning Makeup Muddle, I also own GemmaEtc.com, and love sharing my thoughts and feelings about the greatest (and not so great) beauty products!