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Estée Lauder Pure Color Whipped Matte Liquid Lip Collection

I have a super exciting exclusive today, and it’s the brand new Estée Lauder Pure Color Whipped Matte Liquid Lip collection. It’s always exciting whenever Estee Lauder launch a new makeup product, and this new liquid lipstick collection looks amazing.

I don’t know if matte liquid lipsticks are coming back. 2021 has been all about the glosses and lip oils, but we’ve seen a few matte liquid lipsticks launch in the last week or so, and this collection is just beautiful, especially if you love a matte lip.

BUY HERE: Macy’s / Dillard’s / Boots

Estée Lauder Pure Color Whipped Matte Liquid Lip Collection

Estée Lauder Pure Color Whipped Matte Liquid Lip

Mattes that feel as sexy as they look.Velvety smooth, weightless and non-sticky. Infused with lip loving nourishment including a rich cushion of Moringa Butter and Hyaluronic Acid.”

Estée Lauder Pure Color Whipped Matte Liquid Lip Collection

The Estée Lauder Pure Color Whipped Matte Liquid Lip Collection includes twelve different shades, and the packaging looks so luxe, and very unlike anything we’ve seen from Estee Lauder before.

Estée Lauder Pure Color Whipped Matte Liquid Lip Collection

I really rate Estee Lauder makeup and skincare, (and fragrance), but some of their packaging designs look a little dated, but I feel like the packaging on these new liquid lipsticks is so chic, and luxe. I feel like the packaging could be from Fenty Beauty or Rare Beauty, it has that kinda vibe, and I’m here for it. 

Estée Lauder Pure Color Whipped Matte Liquid Lip Collection

Key Benefits

  • Lightweight, powdery texture
  • Ultra comfortable
  • 12-hour wear
  • 12-hour color-true
  • Soft, velvet matte finish

Estée Lauder Pure Color Whipped Matte Liquid Lip Collection

The Estée Lauder Pure Color Whipped Matte Liquid Lip Collection is available in 12 beautiful shades;

  • Air Kiss
  • Bar Noir
  • Cloud Nine
  • Cocoa Whip
  • Hot Fuse
  • Hot Shot
  • Love Fever
  • Maraschino
  • Shock Me
  • Social Whirl
  • Soft Hearted
  • Sweet Tart

I’m really intrigued by this new formula, as it looks so beautiful. All of the shades are stunning, but I feel like there could have been a few lighter nude shades, but hopefully there will be more shades introduced if the launch is a success, and they’re available right now.

BUY HERE: Macy’s / Dillard’s / Boots

All images belong to Estee Lauder.



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