It’s been a few weeks since we saw an Essence launch, and the Essence #PinkandProud Trend Edition Collection has launched today as their latest Trend Edition Collection, featuring a range of pink themed products for the face, eyes, brows, hair, nails and body. Keep on reading to find out more…
Essence #PinkandProud Trend Edition Collection
The Essence #PinkandProud Trend Edition Collection has an empowering theme behind it, with all of the products being named after positive, empowering words and mantras. This collection isn’t for those that don’t like pink… there’s even a neon pink glitter lipstick!
The first product within the Essence #PinkandProud Trend Edition Collection is the Essence Wonderful #PinkandProud Baked Blushlighter in the shade 01 Believe In Yourself.
This is the product I’m most looking forward to trying myself, as I love Essence blushers and highlighters, so combine the two, and it’s bound to be a winner.
From the stock images, it looks like it might even have a golden duochrome shift, which would be super pretty. It’s a big highlighter too, with 13g of product within a clear, square, acrylic compact.
I’ve raved about the Essence Nail Polishes many times on my other beauty blog, and I love trying new shades whenever they launch a new collection. Within this pink themed collection, there’s the Brave #PinkAndProud Nail Polish in the shade 01 Be Brave and Never Regret.
Which looks to be a bright orchid pink. I really like the matte frosted bottle design, it looks so chic compared to their ordinary nail polish packaging.
If you love the Essence Lash Princess Mascara, the Essence #PinkandProud Trend Edition includes what looks to be a brand new addition to the Lash Princess Collection.
It’s the Essence Powerful Lash Princess Curl & Volume Mascara, and has an hourglass shaped natural bristle brush. There aren’t any existing Lash Princess Mascaras with an hourglass brush, so hopefully they’ll make this permanent alongside the other four versions of the Lash Princess Mascara.
Something a little garish, is the Essence Not Sorry #PinkandProud Glitter Lipstick in the shade 01 Sorry, Not Sorry. This is the brightest, neon pink lipstick with a blue iridescent shift and glitter. In all honesty, it looks like an 80’s throwback, but if you like a statement lip, you might like this shade!
Next up in the Essence #PinkandProud Trend Edition Collection is the Essence Outstanding #PinkandProud Body Highlighter Spray. It’s in the shade 01 Mindset: Outstanding! It’s a pink glittery, sparkly and shimmery spray which you can mist over the body.
The next item is a little random, and it’s the Essence #PinkandProud Unstoppable Scrunchie & Hair Clips in 01 Note To Yourself: You Are Unstoppable. I don’t get it when Essence includes items like this within a collection, but some might like it. It includes a dark pink scrunchie, and two pink marble effect hair clips.
The last product within the Essence #PinkandProud Trend Edition Collection is the Essence #PinkandProud Strong Soapy Brow Styler, which I imagine will be the most popular product in the whole collection.
Soap brows are so popular right now, and every brand is launching their own interpretation of ‘soap’ for styling the brows. In the box you get 17g of brow soap, and a pink spoolie to comb through the brows.
It’s my favourite Essence Trend Edition collection I’ve seen, but I like the empowering message theme behind the collection, and products.
It’s all very pink and bright, and I will definitely try the Wonderful Baked Blushlighter, as it looks like such a pretty shade, and I’d like to try the new Lash Princess Mascara to see how it compares to the other Lash Princess Mascaras within the range.
All images belong to Essence.

Hi, my name is Gemma, and I’m the owner of MakeupMuddle.com. I’m a true beauty obsessive, and love writing about anything to do with beauty – I have been a beauty writer since 2012.
As well as owning Makeup Muddle, I also own GemmaEtc.com, and love sharing my thoughts and feelings about the greatest (and not so great) beauty products!