ELF O Face Satin Lipstick Collection

It’s been a while since we saw ELF Cosmetics launch a new lip product, and the ELF O Face Satin Lipstick Collection launch is the latest lip launch to join their range.

ELF launched their Glossy Lip Stains at the start of 2021, and they ended up going viral on TikTok, so I imagine the brand has high hopes for this brand new range of satin finish lipsticks. Keep on reading to get the full low-down on the new lipsticks…

BUY HERE: ULTA / ELF US / ELF UK

ELF O Face Satin Lipstick Collection

“Serve up your best O face with bold, satiny color in one single swipe. This creamy, long-lasting lipstick is infused with hydrating squalane and jojoba esters for a super-comfortable, next-to-nothing feel. Indulge your lips in a wide range of sultry-as-e.l.f. shades. O, yes!“

The ELF O Face Satin Lipstick Collection is a brand new range of ten long-lasting lipsticks, designed to offer bold satin color in one single swipe. ELF describes the lipstick as being a satin-finish lipstick formula that delivers all the rich color you’re craving in a comfortable formula that lasts. 

Each of the ten shades are said to be comfortable, with a richly pigmented formula, that has been enriched with nourishing marula oil, squalane and jojoba esters, for a super smooth glide across the lips.

ELF have very much used the NARS Audacious Lipsticks as inspiration for the ELF O Face Satin Lipstick Collection. The packaging is identical, with the same magnetic casing, and the shape of the bullet – with the ELF embossed branding, again, is identical to NARS.

The lipstick casing even has the same rubberized texture that NARS uses on all of their products. It looks like it’s not just the aesthetics that are similar to NARS either, as the price on these lipsticks, make them the most expensive lip product ELF has ever launched.

Each of these lipsticks are $9 / £9 each, and their ELF Glossy Lip Stains were only $6 each, and their last lip product launch was the Hydrating Core Lip Shine Lipsticks, and they were $7, so it looks like that’s an idea of how the ELF pricing is going to go this year. 

The ELF O Face Satin Lipstick Collection includes the following ten shades;

• Standing Ovation – peachy yellow brown
• Dirty Talk – beige pink
• Drive – rose brown
• Effortless – dusty mauve
• No Regrets – blue red
• Vocal – terracotta rose
• Shameless – pink plum
• Hustle – golden brown
• No Doubt – pink brown
• Own It – burnt deep red

The shade range includes nudes, pinks, reds and browns, with a mix of undertones. It looks like Dirty Talk might even be an intentional Charlotte Tilbury Pillow Talk dupe, especially with the name being somewhat similar. 

In the swatches, the lipsticks all look very pigmented and opaque, with a high-shine finish. I like how luxe the packaging looks for a drugstore lipstick, and they’re available right now. 

BUY HERE: ULTA / ELF US / ELF UK

All images belong to ELF.