The Bite Beauty Upswing Full Volume Mascara has been revealed today as the latest makeup launch from Bite Beauty. Beauty launches always slow down in December as the holiday launches are done, and things pick up in January, but it’s exciting that Bite Beauty are launching a brand new mascara.
Bite Beauty Upswing Full Volume Mascara
The Bite Beauty Upswing Full Volume Mascara is currently exclusive to Sephora from the 29th of December, where it’s on sale for $28. It is a 0.4 oz / 12mL sized mascara, packaged within a metallic rose gold tube which looks super sleek.
“Powered by vegan tree berry wax, this intense black mascara gives lashes an instant and buildable boost that’s lightweight and smudge resistant.
And, with its full-bodied, hourglass-shaped brush, it brings out the best in every lash for double take-worthy definition and lift where you want it.“
- For everyday definition, swipe on mascara using the full-bodied brush to enhance your lashes’ natural silhouette with volume.
- Want supersized drama? Start at the base of your eyelashes and wiggle the brush side to side, then coat the rest of your lashes with the brush. Repeat for more intense volume and color.
The Bite Beauty Upswing Full Volume Mascara has a natural bristled, hourglass shaped wand which gives me Too Faced Better Than Sex Mascara vibes.
I think these before and after images look really promising. Normally beauty brands use models with super long lashes for mascara images, but I feel like these models have ‘normal’ lashes that the average makeup wearer would have, and the ‘after’ photo for all three models look fantastic. I’ll let you know once it’s available for purchase, but you can find the new Bite Beauty Upswing Full Volume Mascara right here.